ARTICLES

Dec 13, 20215 min read

What on earth did you expect?

When I read through this brilliant report the theme that kept popping up for me was around ‘expectations’. The expectations we have of...

Sep 13, 20213 min read

Hanging on the telephone (Think Blondie 1978)

It’s possible that some of you will recognise the picture of Blondie and the lyrics, some of you may know the whole song and the full...

Aug 24, 20213 min read

Mind the Gap

If you’ve been on the London Underground (the Tube as it’s affectionately called) you’ll recognise the phrase that booms out of the...

Jul 27, 20211 min read

LFMC Partners Top Tips

If you missed the amazing LFMC Power Hour early in July 2021, then here are some of the top tips shared by the Law Firm Marketing Club...

Feb 10, 20214 min read

The Peak End Rule - a behavioural science theory you could apply today!

I took the book ‘Thinking fast and slow’ by Daniel Kahneman (the psychologist, economist and Noble prize winner) on holiday with me five...

Dec 15, 20205 min read

How Are You?

Wait. Three words, three letters and a question mark. This question has become one of the most important to ask this year. And it will be...