ABOUT
The Law Firm Marketing Club (LFMC) is a friendly community of law firms looking to ‘do’ better marketing and enhance their legal marketing strategies for UK law firms.
Whether their goal is to get more clients, earn more fees, and improve know-how and skills, or it may be to share and collaborate with other law firms across the UK, LFMC is all about helping legal professionals across the United Kingdom to share their insights, tackle challenges, and innovate as a community.
Back in 2020, our founder, Clare, identified the imperative need to provide law firms with a one-stop shop to elevate their marketing game with access to invaluable resources, insights, and collaborative opportunities for law firms.
As a result, the Law Firm Marketing Club became where law firms work together to solve problems, generate ideas, and learn.
We’ve built a community where marketing personnel of all levels of experience can learn and share ideas whilst benefitting from our partnerships, cutting-edge research and exciting events.
Meet our dynamic duo...
Clare Fanner
Clare Fanner is the founder of the Law Firm Marketing Club and advises Sophia with the running of the Club. Clare is actively involved with delivering sessions and supporting members.
I have 'got the t-shirt' having been a marketing director of two regional law firms and having worked with over 20 professional services firms to date.
I get the sector. I get law firms. I understand the internal challenges, politics and practicalities. I work with managing partners and marketers alike, often helping them enthuse and engage their wider teams.
I work with firms to raise their profile, to make them visible in the right ways, in the right places and with the right messages."
Sophia Stancer
Sophia has managed the Law Firm Marketing Club since the Conscious Solutions acquistion in 2023 and is responsible for the LFMC programme and ensuring members recieve value from the community.
"I understand the unique challenges faced by marketers in the legal sector.
I'm a data-driven digital marketer and have delivered marketing training to thousands of UK lawyers and professional services sector marketers over the past two years, as well as working closely with many law firms on their marketing and communications strategies.
My driver is to get as many people s possible in a law firm thinking about marketing.
If you'd like to join the Law Firm Marketing Club, you can contact me any time."
